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Competitive Intelligence Report:Motorola’s ROKR E8’s Innovative Controls Come at a Too-High Price
Report Date:July 09, 2008
Analyst:Greengart, Avi
Current Perspective:
Summary: Motorola is having a really bad RAZR hangover, and the ROKR E8 at T-Mobile seems like an ideal cure: it is a musicphone with innovative controls and looks nothing like prior Motorola designs. Unfortunately, it is saddled with a $199 price tag.
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