Alcatel-Lucent
Alcatel-Lucent, in the digital media infrastructure market, is one of the leading contenders worldwide thanks to its compelling Triple Play Service Delivery Architecture and its strategic alliance with key IPTV middleware vendor Microsoft TV. (8/2/2007)

Price: $595

Cisco
Cisco possesses the product portfolio breadth, channels, and market position in key digital media infrastructure areas such as IPTV solutions to sustain its market penetration efforts. Digital media rivals need to take heed of Cisco’s every move. (7/31/2007)

Ericsson
Ericsson has built up a comprehensive digital media proposition with its TANDBERG TV and overall Multimedia assets forming a solid foundation, yet Ericsson still needs to show it can effectively combine the parts into more competitive solutions. (8/1/2007)

Price: $595

Microsoft TV
Microsoft TV is the IPTV technology provider to beat, boasting 19 of the world’s leading operators as customers, but remains behind in terms of active subscriber proof points, weakening its prime-time readiness claims. (8/7/2007)

Price: $595

Minerva Networks
Minerva has early leadership in the North American IPTV market, but does not yet hold a trump card to ensure long- term success, given its reliance on smaller regional operators and its partnership with broadband infrastructure drop-out Nortel. (8/7/2007)

Price: $595

Motorola
Motorola, with its strong presence in the cable market, recent spate of digital media/IPTV acquisitions, and its lead video integrator role at Verizon, seems well-poised for success in the IPTV market but needs more traction with telco operators. (8/2/2007)

Price: $595

Nortel
Nortel addresses the IPTV battlefield with its existing arsenal: global services, broad channels, related voice expertise and a partner ecosystem. But its systems integration-led strategy lacks clear differentiation and customer traction. (11/9/2007)

Price: $595

Thomson
Thomson has leadership in supporting live IPTV subscriber counts, and a compelling end-to-end video solution, but faces larger and determined rivals that can challenge the company's ability to expand the footprint of its pre-integrated solution. (8/29/2007)

Price: $595

UTStarcom
The commercial and trial deployments of the RollingStream IPTV platform represent a bright spot for UTStarcom overall, but it faces stiff competition in the fast moving digital media realm and would benefit from up-to-date financial filings. (8/6/2007)

Price: $595

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• Sections
  • -Company Description
  • -Current Perspective
  • -Company Market/Sales Strategy
  • -Company Strength
  • -Company Weaknesses
  • -Recommended Competitor Action
  • -Recommended End User/Customer Actions

  Page count: 5-6 pages

• Publication date: See date at end of summary.
        Reports are updated three times a year

• ---

  Description of Sections

• Company Description
  • Up-to-date look at what markets the company competes in and what it brings to those markets. Coverage includes: main product lines, important partnerships, key clients, recent sales wins.
• Current Perspective
  • Our analysts give their assessment on whether or not the company has the technology, products & services and management team needed to compete in its markets.
• Company Market/Sales Strategy
  • What are the company’s value proposition and key differentiators. How it positions itself in the market, and against its competitors. And what are its target audiences.
• Company Strengths & Weaknesses
  • Unique tactical competitive analysis based on the specific tactics that a company is using, and in-depth analysis of its products and capabilities
• Recommended Competitor Actions
  • Who are the company's main competitors, and what actions we can expect from each competitor or the market at large.
• Recommended End User/Customer Actions
  • How customers (either end users or purchasers of this product for resale/bundling) should view the company. Should customers consider purchasing products/services from this company? What specific actions or questions should the customer pursue during negotiation phase?

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