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Internet/Managed Services - U.S.
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Companies Competing in the Market
(Guide to all Company Ratings)
Company Current Perspective Vision
Akamai Positive Positive
Apptix Positive Neutral/Positive
AT&T Positive Positive
BT Managed Security Solutions Group Positive Neutral/Positive
Equinix Positive Positive
Getronics Negative/Neutral Neutral
IBM Positive Positive
Internap Neutral/Positive Neutral/Positive
Level 3 Neutral/Positive Neutral/Positive
Limelight Neutral/Positive Neutral/Positive
Mirror Image Neutral Neutral
NaviSite Neutral/Positive Positive
Perimeter eSecurity Positive Positive
Qwest Neutral/Positive Neutral
Rackspace Managed Hosting Positive Neutral/Positive
SAVVIS Positive Positive
Sprint Nextel Neutral Neutral
Symantec Positive Very Positive
Verio Neutral/Positive Neutral/Positive
VeriSign Negative Negative
Verizon Business Positive Positive
Website Pros (formerly Web.com) Neutral Negative/Neutral
Company Advisor Report Excerpt
(List of available reports)
Company
Report Updated
Internap 6/24/2008
Company Strengths and Weaknesses
Excerpt from Company Strengths
• Internap delivers competitive offerings of CDN and streaming media services, giving it new prospects and more services and making the company a much greater competitive threat.
Excerpt from Company Weaknesses
• While the company offers a denial of service (DoS) solution, this particular SLA still requires a user to notify Internap for it to begin taking action and the SLA clock to start.
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. Available Company Advisors 

Akamai
Akamai continues to see solid growth for its CDN services, along with a steady percentage increase internationally revenue-wise. But 2008 could be its most challenging year yet, due to a wave of well-backed competitors. (4/23/2008)

  
 Price: $495

AT&T
AT&T continues to round out offerings in new technology spaces, adding a Ramco SaaS partnership and introducing encryption security services to extend the breadth and depth of its solutions as it builds on its telecom base. (6/23/2008)

  
 Price: $495

BT Managed Security Solutions Group
BT Managed Security Solutions Group maintains a solid reputation in the MSSP space. However, in a dynamic and highly competitive market, the company needs to do more to distinguish itself from its rivals or risk slipping under the radar. (6/19/2008)

  
 Price: $495

Equinix
Equinix continues extending its presence through acquisition while working to reduce operational costs by increasing energy efficiency in its existing data centers. (6/4/2008)

  
 Price: $495

Getronics
Getronics’ future is uncertain this month. Its parent, KPN, announced plans to sell off its North American unit to CompuCom, less than a year after the company acquired it. (6/23/2008)

  
 Price: $495

IBM
IBM has long been a dominant managed services player in the enterprise space, but the company is increasingly moving downmarket. However, the company still has some work to do before it can declare victory in the SMB realm. (6/19/2008)

  
 Price: $495

Internap
Internap’s revenues are growing, but the credit crunch affecting its customers indirectly impacts the company, and it could face a tough H2 2008. (6/24/2008)

  
 Price: $495

Mirror Image
Mirror Image embraces the new Adobe Flash live streaming as well as its new Guardian Content Protection to give clients more content control access but it needs to gain more attention to compete in the CDN space. (6/16/2008)

  
 Price: $495

NaviSite
NaviSite continues to bring in new clients for its services, but faces the key challenge of companies such as AT&T moving to offer more services downmarket for SMB clients. (5/14/2008)

  
 Price: $495

Perimeter eSecurity
Perimeter eSecurity continues to look for new acquisitions to build its corporate reach, and provide a cache of customers to which the company can cross-market its array of managed services. (5/29/2008)

  
 Price: $495

Qwest
Qwest’s aggressive cost-cutting efforts have paid off but the company is facing more intense competition and a tighter market, which will require the provider to be even more nimble in order to continue the momentum. (3/7/2008)

  
 Price: $495

SAVVIS
SAVVIS continues to benefit from its proximity to the major financial markets as it builds its hosting business, and with it, the momentum the company needs to compete in a hotly contested market. (6/12/2008)

  
 Price: $495

Sprint Nextel
Plagued by customer churn and declining revenues, Sprint continues to struggle through a costly identity crisis. As rumors swirl about a potential Nextel spin-off, Sprint’s future is unclear. (6/17/2008)

  
 Price: $495

Symantec
All eyes are on Symantec as the company finally enters the SaaS arena with its platform. The stakes are great as it prepares to do battle first on the storage front and then in security against established rivals. (3/13/2008)

  
 Price: $495

Verio
Verio capitalizes on the strength of its parent company and enhancements to its offerings to carve out a solid niche as a managed services provider for SMEs. But the company faces some serious threats as more large providers move downmarket. (5/19/008)

  
 Price: $495

VeriSign
VeriSign has put its managed security business, deemed as non-core business operations, up for sale. As long as that future remains cloudy, the company is vulnerable to losing personnel, resources, and customers, jeopardizing the unit's value. (3/12/2008)

  
 Price: $495

Verizon Business
Verizon Business has big plans for 2008. The company is building on momentum established last year, capitalizing on expanded security capabilities to move further into new territory in the SaaS space and other arenas. (3/18/2008)

  
 Price: $495

Website Pros (formerly Web.com)
Website Pros is beginning to see dividends from its Web.com acquisition. The company is successfully leveraging the Web.com assets to create a business that is greater than the sum of its parts. (5/19/008)

  
 Price: $495


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. Company Advisor Report Contents
  • Sections
    • -Company Description
    • -Current Perspective
    • -Company Market/Sales Strategy
    • -Company Strength
    • -Company Weaknesses
    • -Recommended Competitor Action
    • -Recommended End User/Customer Actions

    Page count: 5-6 pages

  • Publication date: See date at end of summary.
          Reports are updated three times a year

  • Description of Sections
  • Company Description
    • Up-to-date look at what markets the company competes in and what it brings to those markets. Coverage includes: main product lines, important partnerships, key clients, recent sales wins.
  • Current Perspective
    • Our analysts give their assessment on whether or not the company has the technology, products & services and management team needed to compete in its markets.
  • Company Market/Sales Strategy
    • What are the company’s value proposition and key differentiators. How it positions itself in the market, and against its competitors. And what are its target audiences.
  • Company Strengths & Weaknesses
    • Unique tactical competitive analysis based on the specific tactics that a company is using, and in-depth analysis of its products and capabilities
  • Recommended Competitor Actions
    • Who are the company's main competitors, and what actions we can expect from each competitor or the market at large.
  • Recommended End User/Customer Actions
    • How customers (either end users or purchasers of this product for resale/bundling) should view the company. Should customers consider purchasing products/services from this company? What specific actions or questions should the customer pursue during negotiation phase?

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. Guide to Company Ratings

Current Perspective

Overall company assessment relative to competitors across all markets in which they compete.

Very Positive: Company has strong position now, or on way to certain success if continue to execute as planned. Leader in multiple areas (e.g., product quality, market share, distribution channels, lower cost)
Positive: Positive opinion on firm, technology, products/services and/or management team. Well-positioned now and could be strong competitor in the near future.
Neutral: No strong opinions regarding the company. Can occupy niche or segment that is relatively stable.
Negative: Losing ground in multiple areas, must take corrective actions immediately in order to prevent total failure (e.g., bankruptcy).
Very Negative: Decreasing sales, slipping market share, delayed product or services cycles. Can’t overcome current problems within the next 12 months.
Status

Relative position of the company against its competitors.

Mature: In business long enough to have legacy product/ service base, and stable customer base.
Established: Stable product and/or service base – and stable customer base – can survive market turmoil.
Emerging: Delivering actual product but still a relatively small player in the market.
Startup: Pre-product or service.
Momentum

General direction of the company relative to others in the industry.

Very Positive: Quickly establishing a market-leading position in both sales and industry-buzz.
Positive: Gaining market share, gaining positive perception among market watchers (investors, customers).
Neutral: Holding steady, no real gain or decline in market movement.
Negative: Beginning to lose market share and market leadership (perceived or actual).
Very Negative: Steep decline in market share or industry leadership (perceived or actual).
Future Vision

How well the company understands the direction of the market, including customer requirements, business and social changes and innovation.

Very Positive: When company talks, market listens carefully. Offers innovations consistently and management team respected for ability to shape markets.
Positive: Clearly communicates overall vision and plans for the market, occasionally offers ground-breaking direction to the overall market.
Neutral: Neither market leader nor follower, company’s communication of vision is uninspiring.
Negative: Poor communication and/or execution of strategic vision. Changes “vision story” frequently, appears indecisive on how to approach market(s).
Very Negative: Consistently follows the market leaders, fails to communicate strategic vision, very little understanding of customer and market requirements.

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