Sense & Capture

At this stage of the life cycle, the business continuously scans its environment, sensing any events or actions that occur, and capturing those events in its systems.

Best Practice: Intelligence Repositories

Intelligence repositories are collections of data files containing historical and real-time tactical intelligence. These repositories are often event-driven and are grounded in typologies of different types of events that are likely to affect business performance. One example is an intelligence file of changes in competitors' pricing and promotions collected daily in highly volatile markets, such as wireless services, including wireless service plans and handsets, as well as PCs, notebook computers, PDAs, and peripherals.

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