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  Complimentary Advisory Report
High-Value Reward Programs: Keeping High-Spenders Happy| August 26, 2010 | Consumer Services Europe Click here to download report (100 KB PDF) The loyalty market is undergoing segmentation, as operators evolve ‘exclusive clubs’ to coddle and retain their very highest-spend customers. Although still relatively rare, loyalty campaigns which recognize high-spenders in the consumer market have gained in profile over the last year, with a new emphasis on support differentiation, early device upgrade privileges and after-sales care. This advisory report surveys ten of the highest-profile programs for high-spend telecommunication consumers in Europe, with recommendations.
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