Cable&Wireless Worldwide’s Global MSP Investments Bear Fruit with Increased APAC Reach and Wider Ethernet Portfolio

Event Summary

April 15, 2010 -- Cable&Wireless Worldwide launched its international Ethernet Wireline (EWL) and Ethernet Virtual Private Network (EVPN) products interconnecting Europe, the Middle East and APAC. The carrier also extended its Multi-Service Platform (MSP), adding 14 PoPs in eight APAC countries. C&W Worldwide has now enabled 40 MSP PoPs worldwide.

Quick Take

Analytical Summary

• Current Perspective: Positive on C&W Worldwide’s expanded Ethernet range and extended MSP reach, because the carrier can target a larger prospective market with a larger product basket, which should encourage sales. The company can sell its expanded range of services interconnecting Europe, the Middle East and APAC. Finally, the MSP-based services, deploying a Cisco 12000 XR core and Alcatel-Lucent 7750 service edge, benefit C&W internally and offer clients a powerful and scalable, future-proof platform.

• Vendor Importance: Moderate to C&W Worldwide, because the carrier had already deployed MSP-enabled nodes in Europe, the Middle East and India; its service and MSP PoP expansions represent natural, ongoing momentum for its stated international NGN investment. The company needed to beef up both reach and choice within its data WAN portfolio to respond to other competitors that are aggressive in this area, such as Verizon Business and Tata Communications.

• Market Impact: High on the data WAN services market for multinationals, because the feature set and expanded reach of C&W Worldwide’s initiatives make the carrier more threatening to competitors. Rivals are challenged to respond with similar next-generation network infrastructure rollouts and to enrich Ethernet product feature sets. They may need bandwidth burst capabilities on Layer 2 Ethernet services, for example, to remain competitive.

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Analytical Perspective

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