Consumer Devices
Tablet Tracker U.S.
Apple’s launch of the iPad in January 2010 opened a new market alongside phones and traditional PCs, a market that exploded in 2011 with hundreds of new products from traditional phone vendors, PC vendors, and new market entrants.
It was relatively easy to track the market in 2010, but in 2012 there are over 250 different models on shelves at carriers, big box retailers, and major online outlets, and considerable churn as new products reach the market and prices are adjusted to compete. The Current Analysis Tablet Tracker helps you monitor and react to changes in this explosive consumer device category.
BENEFITS
Updated monthly, the Current Analysis Tablet Tracker provides vendors, carriers, and retailers with a snapshot of the competitive landscape for consumer tablets, enabling you to react to competitive shifts in the market:
- Track new market entrants
- Track pricing over time to better price your product
- Track real-world pricing including promotions, rebates, and price shifts
- Track channel availability monthly and trend over time
- Trend tablet functionality over time – including connectivity (3G, 4G, or WiFi-only), and screen sizes
- Full access to the underlying data is provided for your own queries, including historical data for trending analysis
- Analyst inquiry time is included for additional insights and to help answer your specific questions
PRODUCT OVERVIEW
The Current Analysis Tablet Tracker provides quantitative pricing and analysis for the tablet category derived from online pricing at national carriers (AT&T, Sprint, T-Mobile and Verizon Wireless), Big Box retailers (Best Buy, Target, RadioShack and Wal-Mart) and Amazon.com (where Amazon is the seller). Current Analysis Tablet Tracker includes both WiFi-only tablets and tablets with WiFi and cellular connectivity.
Updated monthly, Current Analysis Tablet Tracker collects tablet data including but not limited to:
- Distribution channel
- Pricing, contract pricing (where applicable), instant savings/rebates, mail-in rebates
- Processor, speed, and number of cores
- WWAN Technology and frequency bands (e.g., HSPA+ including speed variants such as 7.2, 21, 42 Mbps, LTE, WiMAX)
- Base operating system and its launched version
- Tablet dimensions, weight
- Screen size, type, and resolution
- Battery size
- Storage and expansion capability
ANALYST TEAM
| Avi Greengart ► Bio |
Follow Avi on |
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| Meredith Eitt ► Bio |
Peter Han ► Bio |
CLIENT QUICK LINKS
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Click here to read
the Tablet Tracker
launch press release |
MORE INFORMATION
Please fill out the following form to set up a conversation with Current Analysis
on how the Tablet Tracker U.S. can help you Outsmart Your
Competitors and
win more business.
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