BellSouth Stays in the Bigger is Better Bandwidth Game with 6 Mbps DSL Upgrade
On November 16th BellSouth announced a new high-speed Internet service that offers twice the download speed of its current fastest service. BellSouth FastAccess DSL Internet service delivers residential customers downstream connection speeds of up to 6 Mbps and upstream connection speeds up to 512 kbps.FastAccess DSL Xtreme 6.0, which will be offered to residential customers for $46.95 per month, will provide customers with a fourth FastAccess DSL service option.
Recommended Competitive Responses
► Competitors can point out that BellSouth’s FastAccess DSL Xtreme 6.0 is fast - so fast that it’s difficult to provision, and not even fully available across the RBOC’s territory.
► Competitors can also point out although BellSouth is using ADSL for its FastAccess DSL Xtreme 6.0, it’s still a substantially faster variant than the more time-tested 3 Mbps downstream residential flavor commonly offered by other RBOCs, and so may still be prone to some bugs in the system.
► Time Warner Cable can state that while BellSouth’s FastAccess DSL Xtreme 6.0 offers the most bandwidth for the lowest price around, Time Warner Cable and Comcast can up the broadband ante to 8 Mbps download speed. True, the cost is a little higher, but BellSouth is not the fastest game in town for the residential user.
► BellSouth’s consumer broadband competitors should highlight their own value-added services and content partnerships to highlight how their services provide consumers with a greater experience and links to popular online video and music content.
Recommended End User/Customer Responses
► BellSouth customers in need of extra capacity should definitely check out BellSouth’s high-end DSL service, but first need to make sure it’s available to them. If not, demand a firm timeline as to when BellSouth expects to bring service online to that customer’s local loop.
► Customers should keep in mind that although BellSouth’s offer of 6 Mbps/512 kbps for $46.95 a month is mighty tempting, it is - like most DSL services - a best effort offer, and so not a measure of guaranteed performance.
► Customers should evaluate their own broadband needs, understanding just how much bandwidth their applications require. Many (if not most) users will probably find the bulk of their surfing can be done with 3 Mbps or less downstream rates, and not want to pay the higher rate for bandwidth they don’t really need.
► Customers that want lots of residential services (voice, wireless, data, and video) are probably best off choosing BellSouth, but they'll need to choose a premium voice package to get the best discounts. DSL may now be sold at a flat rate across the board, but if a customer buys wireless and satellite TV service from BellSouth, they can save up to $10 a month on each service and up to $125 in cash-back incentives.
Check Point Targets Service Providers with Safe@Office 500
On November 28th Check Point Software Technologies Ltd. announced the new Check Point Safe@Office 500 and Safe@Office 500W unified threat management (UTM) security appliances, offering small businesses network protection against dynamic zero-hour Internet attacks in a single, easy-to-deploy, and affordable solution.
Recommended Competitive Responses
► UTM vendors in the SMB space need to provide customers with firewall performance data, including throughput and latency, to dim Check Point’s best-of-breed technology claims.
► UTM vendors need to outline their MSSP capabilities, specifically illustrating granular management capabilities, including the ability to provide varying degrees of service to SMB customers easily.
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UTM vendors need to point out to customers that they were early to market with key technologies, such as anti-spam capabilities, to provide the broadest security protection to the SMB space.
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Recommended End User/Customer Responses
► Check Point/SofaWare customers should feel reassured that their investments are being protected and they should seek significant renewal discounts based on the company’s new pricing structure.
► Customers should conduct a cost/performance comparison of this all-in-one appliance in relation to other SMB offerings currently available. Customers needing to outsource network management functionality should factor in the cost of these services.
► Customers should look to Check Point for a road map for the Safe@Office 500 product.
► Service providers should look at ease-of-use, quick installation, and support factors as they compare this solution as an option for their end user clients.
Texas Telecom Reform Hands Licensing Shortcuts to SBC and Verizon IPTV Plans
The state of Texas has signed Senate Bill 5, the Telecommunications Reform Act, into law. The Act cites that "significant technology changes" have occurred since Texas passed its last Public Utilities Regulatory Act a decade ago. The overhaul goes into great detail governing regulations for broadband over power lines (BPL), should electric utilities choose to provide these services.
Among other changes, the Act also clears the way to deregulate all incumbent local exchange carriers (ILECs), redefining them as "transitioning companies" that can qualify as non-dominant carriers in major markets that present at least token local competition.
But most important, the Act aims to bypass the traditional local video franchise system, establishing a way for the RBOCs to receive statewide video franchises.
The Texas Telecommunications Reform Act could not have represented the interests of the RBOCs better if they had written it themselves.
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