Competitive Response Newsletter
   Telecom Services - U.S.
   Helping You Respond to a Dynamic Marketplace
    April 17, 2007 - Competitive Response Newsletter | Home | Archives | Subscribe | Modify Subscription/ opt-out |
    More Competitive Intelligence | Company Advisors | Product Advisors | Market Advisors |
  This Competitive Response newsletter features highlights from recent Current Analysis Competitive Intelligence reports.
   

Contents
Verizon Business Launches 40 Gbps Service from Washington, D.C. to New York
PAETEC Chooses Visual UpTime Select to Power Its Three Tiers of Monitoring Services
AT&T Adds IP Toll Free Service for Call Center VoIP Connectivity
Company Advisor Highlight: Akamai
   
 High-Impact Events in the Industry

Verizon Business Launches 40 Gbps Service from Washington, D.C. to New York

On March 27th Verizon Business announced that it had increased capacity from 10 Gbps to 40 Gbps along the Washington, DC to New York City corridor; the service will be available in Q2 2007. Verizon Business plans to add 40 Gbps services to other key routes throughout 2007, and expects to begin trialing 100 Gbps transmission in 2009.

Recommended Competitive Responses

In mid-2006, AT&T announced plans to upgrade key routes between 31 cities across its U.S. backbone to OC-768 speeds in early 2007. AT&T should try and steal Verizon's thunder by announcing its new 40 Gbps as complete, preferably soon enough that Verizon Business will have only a few routes of its network upgraded to 40 Gbps.

XO recently completed an upgrade of its nationwide network using Infinera’s Digital Optical Networking equipment. Infinera began trials of 40 to 100 Gbps service with Internet2 in June; XO can imply that it is positioned to add additional capacity through its Infinera infrastructure when the time is right.

Level 3 and other carriers that also have deployed Infinera gear can focus on the lower costs of an equipment platform that uses photonic integrated circuits, translating into lower costs for customers. They can compare the cost of four 10 Gbps wavelengths against those of the new and expensive 40 Gbps technology, and make the case that 10 Gbps wavelengths continue to be cost-competitive.

Recommended End User/Customer Responses

Customers that have large bandwidth requirements along a New York and Washington, DC route will probably not see material changes to Verizon Business service details for now. While Verizon Business' first 40 Gbps link has gone commercial, the carrier is using the technology internally and will not be selling 40 Gbps wavelengths to anyone just yet.

 Gain An Edge
Client Access - Full Intelligence Report
Related Company Advisors
Verizon - Business Network Services - U.S.
AT&T - Business Network Services - U.S.
XO - Business Network Services - U.S.
Level 3 - Business Network Services - U.S.
Related Marlet Advisor
Broadband Services - Business Network Services - U.S.
Related Product Advisors
ATM - Business Network Services - U.S.
Broadband - Business Network Services - U.S.
Frame Relay - Business Network Services - U.S.
Optical Transport Services - Business Network Services - U.S.


PAETEC Chooses Visual UpTime Select to Power Its Three Tiers of Monitoring Services

On March 28th PAETEC released Network Performance Reporting (NPR), an IP network monitoring service powered by Fluke Networks' Visual UpTime Select platform.

Recommended Competitive Responses

Most carriers, if challenged in a bidding situation by PAETEC's NPR offer, can simply state that they have supported the Visual Networks UpTime platform for years, and have years of experience relative to the recent entry of PAETEC into this space.

Tier 1 carriers can criticize PAETEC's lease-to-own approach, describing it as a way for the CLEC to push ownership and responsibility for the gear onto the customer because it does not have the resources to manage and support these services on the ground nationwide.

Larger carriers should tout the functions of their advanced, increasingly integrated customer portals, where each carrier has its own major monitoring and management strengths. Some examples: AT&T's across-the-board comprehensive business services coverage of BusinessDirect; Verizon Business' Customer Center premises-side monitoring and management options; and Sprint's NetView Performance Manager, which can provide performance information pulled from customer routers even for unmanaged services.

Recommended End User/Customer Responses

PAETEC's NPR services provide pretty much the sort of detailed performance monitoring that has been Visual Networks' UpTime platform specialty for years. PAETEC is using the latest Fluke Networks' Visual UpTime Select gear, which includes some new functionality such as VoIP-specific applications performance metrics, for example. Global Crossing is one of few major carriers that have officially announced support for this platform to date.

Most carriers provide some sort of metrics feedback via online customer portals these days, usually collected by polling information from routers in the network and/or at the customer point of demarc for a managed service. Though the data may not be as comprehensive as what the Fluke Networks Visual UpTime platform can provide, it is likely to be “good enough” for most common network uses.

 Gain An Edge
Client Access - Full Intelligence Report
Related Company Advisors
PAETEC - Business Network Services - U.S.


More Competitive Intelligence

Ethernet Services
Product Assessments

While all customer-facing Ethernet ports may look alike, the underlying approaches used to transport Ethernet traffic across carrier networks varies greatly, which is reflected in factors such as service price, available bandwidth, network performance, class of service, and service level guarantees.
Current Analysis Ethernet Services Product Assessments detail and compare the offerings of the leading carriers.
More Information >>

 

AT&T Adds IP Toll Free Service for Call Center VoIP Connectivity

On April 3rd AT&T introduced IP Toll-Free service, allowing customers to combine VoIP with call centers, teleconferencing, voice messaging and other toll-free applications.

Recommended Competitive Responses

Large carriers that already offer IP Toll Free service, including Verizon Business, Qwest, Global Crossing and Level 3 Communications, should stress their lead time relative to AT&T's IP Toll Free service.

Verizon Business, Qwest, Global Crossing and Level 3 all launched their IP Toll Free and any related IP-based ECR services on the same technology platform (an Avaya, formerly Ubiquity Software, product). These competitors can suggest AT&T is taking a different technology direction to its own detriment: While they all develop services on the de facto industry standard platform, AT&T is moving in a different direction.

Recommended End User/Customer Responses

Most large call center customers are moving cautiously toward VoIP, and AT&T's release of IP Toll Free service should not change their strategy of minimizing risk. If AT&T's IP Toll Free service does not have corresponding SIP-based ECR support, it is also still probably too early to move to VoIP on a large scale basis. Large call centers can simply wait it out until as the technologies continue to mature.

Large call center customers may be able to use AT&T's IP Toll Free launch, which was some months behind similar products by other carriers, to try to force down AT&T's contract costs. They can be vocal about their concerns on whether AT&T is keeping up with technologies they may need in the foreseeable future.

Enterprises that need IP Toll Free functionality, but are not an inbound call center operation, may also be a good fit for AT&T's IP Toll Free service. Companies exploring this service, and shopping it against similar services offered by AT&T competitors, should get a clear idea of the road maps and timelines for new ECR features of respective carriers, as they are likely to roll out briskly throughout the lifetime of a multi-year business contract.

 Gain An Edge
Client Access - Full Intelligence Report
Related Company Advisors
AT&T - Business Network Services - U.S.
Related Marlet Advisor
Business Voice - Business Network Services - U.S.


Company Advisor Highlight
Current Analysis Company Advisor reports provide a thorough analysis of a company’s capabilities, market challenges, sales strategy, strengths and weaknesses. This following highlight is an excerpt from the full Company Advisor report.

Internet/Managed Services - U.S.
Akamai

Akamai Technologies (NASDAQ: AKAM), based in Cambridge, Massachusetts, delivers global Internet content, streaming media, and business applications for clients via content delivery (CDN) services, application performance services, on-demand managed services, performance analytics, vertical solutions, and custom solutions.

Established in 1998, with its first service launched in April 1999, Akamai has grown organically and through acquisitions, including Network24 Communications (2000), INTERVU (2000), Speedera (2005), Nine Systems (2006), and Netli (March 2007). Akamai has 1,058 employees (December 31, 2006) and about a fifth (22%) of its revenue is derived from foreign sales.

Recommended Competitor Actions

Competitors must develop a strategic relationship with their customers to demonstrate that they, too, are working on tomorrow's CDN services, including transaction-based services and distributed online applications.

Mirror Image should focus on niches in the CDN area that it can serve well. Its redirected marketing efforts could serve it well, and it must capitalize on its adjusted pricing and flexibility if it is to break out of the pack.

Limelight should position itself as a low-cost alternative to Akamai and look to capitalize by pitching itself as a better option to Akamai’s market goliath.

Internap needs to build on its VitalStream acquisition, adding international reach, including capabilities in Europe, for it to receive strong consideration as a CDN alternative.

Recommended End User/Customer Actions

Enterprise customers looking for content acceleration as well as business continuity should gravitate to the Akamai EdgeSuite offering, since its service can minimize a DDoS attack and help push content and applications closer to end users around the world.

Clients should recognize that, as a top player in the market, Akamai often has a premium on pricing, and competitors such as Mirror Image may deliver a lower-cost solution. This must be weighed against user concerns over long-term stability, reach, and capabilities.

Not all CDN services are created equal, and potential users must do their research before committing to a particular player. Although customers are not expected to evaluate algorithms, they should inquire as to how often the carrier pings its network to gauge performance, what type of server redundancy is offered, and in how many networks (and in what parts of the world) the carrier has servers.

Potential customers should press all CDN players regarding their value-added service strategies. After all, while accelerated page views are inherently valuable (e.g., increased likelihood of surfers returning to a site), the real value of a CDN service is its ability to add to the functionality of a site (e.g., customized content based on view location).

 Gain An Edge
Client Access - Internet/Managed Services - U.S.
Buy the Full Report
Akamai - Internet/Managed Services - U.S.
Related Company Advisors
Internap - Internet/Managed Services - U.S.
Mirror Image - Internet/Managed Services - U.S.
Related Market Advisors
Content Delivery Networks (CDN) - Internet/Managed Services - U.S.


 If you have questions or problems, please contact Current Analysis at: compete@currentanalysis.com
 Current Analysis | Home Page | Client Login | Clients please contact: ClientServices@currentanalysis.com
 Modify Subscription (or opt-out): http://www.currentanalysis.com/r/modify/ |
Read more Competitive Response Newsletters
Telecom Infrastructure
Enterprise Technology and Software
Business Telecom Services
Consumer Telecom Services

Current Analysis helps clients beat the competition by providing continuous, in-depth competitive intelligence. We enable sales teams, marketing professionals, product managers, and executives to quickly anticipate and respond to competitive threats. We collaborate with clients to foster measurable improvements in competitive responsiveness. Request trial access. Request more information.

Current Analysis
21335 Signal Hill Plaza, Suite 200
Sterling, VA 20164, US
Phone: +1 703 404 9200, Toll free: 877 787 8947
Paris, France, Phone: +33 (0) 1 41 14 83 14
© 1997-2007 Current Analysis Inc. All rights reserved. | Privacy Policy