The Current Analysis CurrentCOMPETE coverage of Consumer Devices focuses on three types of connected devices: cellphones, personal mobile devices, and service-connected devices in the home. The Consumer Device landscape is constantly changing, and while there are many sources for news (or rumors), vendors, service providers, and content owners are still left without a sense of what the news means, how it advances a competitors’ strategy, and what to do about it. Our analysts aim to answer these questions within an actionable timeframe.
The Consumer Devices service includes analysis of major product launches, trends, and industry events in the form of structured Competitive Intelligence Reports, Product Intelligence Reports, and Show Updates from trade shows and vendor events. Longer, free-form Advisory Reports are also created to assess major market shifts. Company and Market Assessments provide context to events and help identify the strengths and weaknesses of competitors.
Current Analysis clients subscribe to CurrentCOMPETE to help in the planning stage (product planning and strategy managers), the decision and rollout stages (product and marketing managers), and sales execution (sales managers, field sales representatives, and merchandising managers). Clients are actively encouraged to reach out to analysts with specific questions – inquiry time is included with all COMPETE subscriptions, and your client manager will be happy to set up ad hoc or regular meetings.
COVERAGE AREAS
Avi Greengart ► Bio |
Brad Akyuz ► Bio |
Meredith Eitt ► Bio |
Eddie Hold ► Bio |
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