Telebriefing Replay
Printers:
The Battle for Consumer Market Share This Holiday Season

For the printer industry the holiday season is a good indicator of who will win and who will lose the battle in the consumer segment for the coming year. Current Analysis Research Director for Printers, Jana Munford examines the strengths and weaknesses across the industry.
 
 
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Presented by:
Jana Munford, Director of Research, Printers & Supplies

Contents


Introduction
Agenda
Agenda: Summary of Holiday 2004
- Photo Functionality
- Personal Color Faces Challenges
- Photo Dominated PCP Sales
- Photo Dominated AIO Sales
- Color Page Printer Purchases Spike
- Monochrome Page Sales Remain Strong
- Epson’s Inkjet Spike - Personal Color
- Epson’s Inkjet Spike - AIO
- Epson Hardware Sales Benefit Supplies
Agenda: Trends Shaping 2005
- New Players, New Expectations
- Color Laser Chipping Away
- HP Pricing Decline: The War is On
- Photo AIOs Gaining Ground
- Third-Party Players: Lexmark is Only Winner
- The Snapshot Printer
- Standard vs. Snapshot
Agenda: Holiday 2005 Forecast
- Printers
- AIO, Snapshot are Clear Winners
- Snapshot CPP Analysis – OEM vs. Non-OEM
Agenda: Holiday 2005 Winners & Losers
- Winners, Losers
 
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